CROSSMEDIA NYC

WHEN: The 1st Wednesday of every month

WHERE: Norwood Club - 241 W 14th Street @ 8th, NY, NY, 10011

AUGUST 3rd SPEAKERS: 

1) DEMO: Kimber Myers – Director of Partnerships – GetGlue: GetGlue is a leading social network for entertainment, with 1.3 million users, 170 million data points and a 90 million daily reach through Facebook & Twitter. Users check-in and share what they are watching, listening to and reading with friends; get fresh recommendations and exclusive rewards from GetGlue partners.

2) INTERVIEW: Paul Kontonis – Vice President/Group Director, Brand Content -Digitas : To discuss how webvideo needs to change to deliver real ROI. Read this recent article by Paul: “Content, Content Everywhere — But Is It Safe To Drink? We Need A Marketplace For Web Video” http://bit.ly/npFCj0 

3) CASE STUDY: Matt Mason – Director of Innovation – Syrup: Matt will be presenting a case study on Speedo outlining why the best way to tell a story in many places at once is to build a strong foundation through strategy and planning first.

Each month we focus on one of the 5 key cross media sectors (motion, mobile, marketing, publishing, gaming).

We find local speakers who are experts in their sector.  We ask them to present, then discuss their business model, and take questions from the audience.

The evening is about networking and knowledge sharing. In our first year, 2010, we were going to do a yearly event but the industry is changing too quickly and we felt we needed something exclusive and more frequent.

Our goal is to invite media professionals who will find the speakers relevant and the audience members a good match in terms of seniority and experience.

We look forward to meeting you all.

The Jumpwire Media Team